The fair has confirmed that more than 80 buyers, specifiers and journalists
from the industry’s priority target markets will be coming to La Caja Mágica in
Madrid as part of the B2B meetings initiative launched by ATEVAL – HOME
TEXTILES PREMIUM with the support of IVACE Internacional and ICEX.
València, 1th September 2017.- A bigger fair, with more to see and more international visitors.
The third edition of Home Textiles Premium by Textilhogar opens its doors next Thursday at La
Caja Mágica in Madrid with an offering that has grown this year to include a hundred companies
and brands as exhibitors. The event is also generating more interest in the international
marketplace, with 80 buyers and specifiers set to visit from 30 different countries.
This particular success stems from an initiative that is part of the fair’s International Guest
Buyer programme coordinated by trade association ATEVAL – Home Textiles from Spain with
the support of IVACE Internacional and ICEX. The programme has targeted the foreign markets
that offer the most opportunity for exhibitors at Home Textiles Premium by Textilhogar, with
the aim of boosting overseas sales for a sector that, according to the latest figures released by
ICEX, increased its exports by 10.2% in the first half of this year, to a total value of 657.7
million euros.
Flocking in from four continents
The buyers and specifiers who have confirmed that they will be visiting the fair are
from Algeria, Armenia, Azerbaijan, Bolivia, Canada, Chile, Colombia, Croatia, the
Czech Republic, Georgia, Hungary, Italy, Japan, Kazakhstan, Morocco, Mexico,
Panama, Peru, Poland, Russia, Saudi Arabia, South Africa, South Korea, Tunisia,
Ukraine, the United Arab Emirates and Uruguay.
These buyers include retailers, manufacturers of upholstered furniture and buyers at major
manufacturers as well as specifiers (architects, decorators and interior designers). All have an
interest in making new contacts in the contract segment of the industry.
